Max and the Mutants

Watch a show get made.

We document everything and share it through our course.

Max and the Mutants

Learn from the Wizards

Our team includes veterans of Pixar, ILM, Aardman, Nickelodeon, Cartoon Saloon

Past credits of our artists. No affiliation or endorsement implied. Details →

Learn from the Wizards

Our team includes veterans of Pixar, ILM, Aardman, and Nickelodeon.

Matthew Luhn

Matthew Luhn

Writer · Animator · Director · Author

  • Pixar
  • The Simpsons

Writer, animator, director, sought-after speaker, and author of The Best Story Wins, Luhn draws upon his 30-year career working on The Simpsons and Disney/Pixar films including Toy Story, Toy Story 2, Toy Story 3, Monsters, Inc., and Ratatouille to create stories that inspire the world and help audiences sharpen their storytelling skills.

Ricky Nierva

Ricky Nierva

Production Designer · Annie Award Winner

  • Pixar

Storyboard artist, character designer, and production designer for Pixar Animation Studios films including Toy Story 2, Monsters, Inc., Finding Nemo, Up, and Monsters University. TEDx speaker, visual development artist, and longtime Pixar creative leader known for shaping the design and storytelling of award-winning animated features.

Colin Brady

Colin Brady

Director · Writer · Animator

  • Pixar
  • ILM

Director, writer, and creative executive, Brady contributed to landmark films including Toy Story, Toy Story 2, A Bug’s Life, and Lemony Snicket’s A Series of Unfortunate Events. He continues to pioneer new approaches to animation and visual storytelling, blending cutting-edge technology with a passion for character-driven stories that inspire audiences across generations.

Dirk Van Dulmen

Dirk Van Dulmen

Storyboard Artist

  • Aardman
  • Apple TV+

Storyboarded for Aardman (Shaun the Sheep Series 5), Blender Studio (Sprite Fright), and Passion Pictures among others, and storyboard artist on Peabody Award–winning Stillwater (Apple TV+). Guest tutor and storyboard coach for Playgrounds’ Next Talent Hub, Avans Master of Animation, and The Animation Workshop among others.

Tod Polson

Tod Polson

Color Designer · Visual Development · Author

  • Nickelodeon
  • Cartoon Saloon

Trained under Chuck Jones & Maurice Noble. Background color stylist on Daytime Emmy–winning series El Tigre (Nickelodeon). Color script on Oscar-nominated The Secret of Kells, and concept design on Golden Globe–nominated The Book of Life. Most recently, Polson directed The 21, the award-winning animated film honoring the 21 Coptic Christian martyrs, continuing his passion for powerful storytelling that resonates across cultures and generations.

Adam Bush

Adam Bush

Writer · Storyteller · Comedian

  • Dry Bar Comedy

Adam Bush is a writer, storyteller, and stand-up comedian. Creator/director, Pete & Penelope (Yippee; streaming on Prime Video). Adam’s storytelling has also led to a career in stand-up comedy, with appearances on Dry Bar Comedy and his one-man show Who Brought the Kid?, streaming on Prime Video and Tubi; rent/buy on Apple TV. He also co-hosts the Dad & Lu Podcast with his seven-year-old daughter, Luna, exclusively on YouTube.

Membership

Learn how a show gets made.

An online community for making good stories and art, behind the scenes with the artists.

$14.99/ monthJoin
  1. 01Idea
  2. 02Script
  3. 03Boards
  4. 04Character design
  5. 05Animatic
Course 1

Every episode.

From idea to animatic, one stage at a time.

Behind the scenes

Watch it get made.

Follow the artists as Max and the Mutants™ takes shape.

Tod Polson
CourseComing soon

Color design
with Tod Polson.

A new class, coming soon to ELFLÄND™.

Included with your membership.

Meet Tod

THE STUDIO

Who we are.
What we believe.

Everything you want to know about ELFLÄND — including our stance on AI.

What is ELFLÄND?
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ELFLÄND is a distributed animation studio — a global team of artists making original animated productions together over Zoom. Our team includes veterans of Pixar, ILM, Aardman, and Nickelodeon. We currently have one production in development: Max and the Mutants, an animated TV series. We believe the future of filmmaking has no borders, no single headquarters, and no shortcuts.

What is your stance on AI?
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We are artists first. Full stop. AI is a tool — and like every tool in the history of animation, it belongs in the hands of the people who use it responsibly. We've developed a human first approach to every step of our filmmaking process. That means every creative decision — story, character, design, color, performance — is made by a human being. AI does not replace our artists; it only serves them.

What does "Human First" mean in practice?
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It means the artist is always the author. Our storyboards are drawn by hand. Our characters are designed by designers. Our stories are written by writers. If a new technology touches any part of our process, a human being is directing it, editing it, and taking responsibility for the result. The craft looks the way it has for 100 years — the tools are just newer.

Why does this matter right now?
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Because the industry is at a crossroads. Several members of our team were part of making the first computer-animated feature film. They've seen technology transform this industry before. The lesson isn't to fear new tools. It's to make sure artists stay in control of them.

Who are the people behind ELFLÄND?
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Our team includes animators, story artists, character designers, directors, and color designers who have spent careers at the top studios in the world. Credits across the team include films from Pixar, ILM, Aardman, and Nickelodeon.

How is ELFLÄND different from other studios?
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Three things. First, we're fully distributed — our team works across four time zones with no central office. Second, we document everything and share it through our course. Third, we've built our entire process around a human first commitment to AI.

We also believe that you — yes, you — can make great shows and films. The tools exist. The talent is out there. What people often lack is a real look at how it's actually done. That's exactly why we're sharing our course: so you can follow along, learn from our process, and take those lessons into your own work.